JOB: Marketing Specialist, Sonoma County Library

Sonoma County Library Announces an Employment Opportunity

We are seeking an enthusiastic Marketing Specialist to help us in our overall marketing efforts. The incumbent will be an integral part of our social media and email marketing campaigns as well as assisting with outreach efforts. Please complete a Supplemental questionnaire.


Please see the attached job specifications for full details about this position.

Examples of typical JOB FUNCTIONS (Illustrative Only)

Utilizes social media channels to provide updates of Library news and activities, monitors responses, and adapts strategies when appropriate.
Develops media contact database and maintains positive relationships.
Assists in creating and editing copy for marketing materials across multiple disciplines, including – but not limited to – collateral, websites, email, and direct mail pieces.
Conducts research and survey efforts; develop and uses performance metrics.
Assists event, branch, and administrative staff to increase effectiveness of outreach efforts.
Collaborates with departments and committees within the Library, including Marketing Team, to execute strategic plan and other organizational efforts.
May provide assistance with distribution of marketing materials, and related post-production tasks.

Knowledge of:
Social media platforms including – but not limited to – Facebook, Twitter, Instagram, YouTube, and email notification software.
Computer applications related to the position including Microsoft Office Suite and other related software.
Community demographics.

Ability to:
Develop surveys and disseminate to the public using various media.
Analyze data and summarize results using charts and graphs.
Organize and prioritize a variety of projects and multiple tasks in an effective and timely manner; organize own work, set priorities, and meet critical time deadlines.

Education and Experience:
Associate’s degree in Marketing, Business Administration, Communications, Journalism, Public Relations or related field or equivalent; and a minimum of two years of experience in marketing and/or customer service, with a focus in social media and analytics.

Bilingual in English and Spanish is highly desirable.

Licenses and Certifications:

Must possess and maintain a valid California Class C Driver License.


This classification primarily works indoors in a standard office environment, with possible outdoor exposure during outreach events. May be required to work flexible schedules including evenings and weekends.

SALARY RANGE: $24.84/hour to $31.03/hour

CLOSING DATE: 5:00 pm, Monday, June 3, 2019


Please go to to apply. Applications must be complete and submitted by the final filing date in order to be considered. Incomplete and/or inaccurate applications may result in disqualification from the recruitment process. Resumes will not substitute for a completed application. Please attach transcript document(s).

The application process may contain one or more of the following steps: a supplemental application,
written test(s), skills assessment(s), and/or oral examination(s).

Employment offers will be contingent upon a successful pre-employment verification/criminal records clearance. Having a criminal record will not necessarily disqualify an applicant from employment.

The list established from this recruitment may be used to fill future positions as they occur during the active status of the list.

The Sonoma County Library is an Equal Opportunity Employer